New York, NY, July 22, 2008 - (http://www.dramatichealth.com/news) IMMEDIATE RELEASE: Dramatic Health Team executes feature HD production for AstraZeneca and the Nexium brand. The newly released episodes are unscripted, real patient stories and represent an innovation in new media for Nexium and AstraZeneca. Visit purplepill.com today to watch both Larry and Maxine's stories. A new patient testimonial airs this fall, produced entirely in Spanish.

About Dramatic Health:

Dramatic Health, Inc is located in New York City and is a leading producer of custom and syndicated health film and video productions that inform and motivate audiences through high-impact, real-life, narrative episodes.

To watch Dramatic Health's production visit http://dramatichealth.com

CONTACT:
Sean Moloney
45 Rockefeller Plaza
Suite 2000
New York, NY 10111
PH 212-332-7136
FX 212-332-3401
http://dramatichealth.com

Recent News

IMMEDIATE RELEASE: Santa Barbara, CA: Dramatic Health Team executes feature HD production for Sanofi-Aventis and the Apidra insulin brand.

Immediate Release: New York, NY: (DHI) releases a breakthrough "Candid Health" syndication series on hip replacement surgery produced in association with Hospital for Special Surgery and Chief-of-Surgery.

Of Special Note: Dramatic Health and Sanofi-Aventis to present Go-Insulin Campaign at DTC National's "DTC in the Age of Innovation" this October.
Press Release

Dramatic Health Inc. (DHI) has been selected as a Content partner by YouTube (http://www.youtube.com) for its health video content.
Press Release

Dramatic Health Inc. has founded Candid Health: How We Really Feel, which focuses on street-level video interviews.
Press Release

Sanofi-Aventis launches the "Go-Insulin Webisode Series" online and on DRTV and Cable.
Dramatic Health's productions for the Lantus Brand team represent a new era in new media content and strategy.
Press Release

With the leading urologists at NewYork-Presbyterian The University Hospital of Columbia and Cornell, DHI produces over 40 "Medical Minutes in Urology"
Press Release